How marketing leaders contribute to professional services firms’ management committees. Full article http://bit.ly/vpwQk3 Top 10 ways marketing offers value to management: achievement of strategic goals a change agent managing risks building brand equity providing new revenue streams from existing and potential clients offering a client perspective for decision-making relationship building with clients building client loyalty assessing market [...]
All posts for the day December 19th, 2011
Contributing to professional services firms
Posted by senyab on December 19, 2011
http://globalpersuasion.wordpress.com/2011/12/19/how-marketing-leaders-contribute-to-prof/
